{"id":1431,"date":"2020-08-19T10:19:33","date_gmt":"2020-08-19T10:19:33","guid":{"rendered":"https:\/\/kwkstudio.com\/?page_id=1431"},"modified":"2020-08-20T11:53:29","modified_gmt":"2020-08-20T11:53:29","slug":"blog","status":"publish","type":"page","link":"https:\/\/kwkstudio.com\/blog\/","title":{"rendered":"Blog"},"content":{"rendered":"\t\t
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The KWK Studio Blog\n<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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All things Marketing, Product, Technology, Entrepreneurship, Strategy, and More.\n\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tCrafting the Best NDIS Website for NDIS Providers: Key Factors to Attract and Engage Participants\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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For NDIS providers, having an informative and well-designed website is crucial for attracting prospective participants in need of your NDIS services. However, creating a website<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tBoosting Local Visibility: SEO Strategies for NDIS Providers to Connect with Nearby Participants\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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For NDIS providers, being discoverable online to participants in your geographic area is critical for acquiring local business and serving your community. With more and<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tNavigating Digital Marketing as an NDIS Provider\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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For NDIS providers, having an effective digital marketing strategy is crucial for reaching and engaging with participants online. However, the digital landscape poses unique opportunities<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tThe Mobile-First Mindset: Why Your NDIS Provider Websites Need to be Mobile-Friendly\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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In today’s digital landscape, adopting a mobile-first mindset is critical for businesses of all types, including NDIS service providers. With more and more web traffic<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tHow Much Does A Website Cost\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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A question we get all the time is how much does it cost to build a website. The reality is the prices vary depending on what you want to achieve. In this article, we break down the general costs it takes to create a website and what ongoing maintenance costs. For this article, we are going to assume that the website is for a small business.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\t5 Mistakes That Could Ruin Your Digital Marketing Efforts\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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In these uncertain times, many business owners are looking to leverage digital channels to keep their businesses relevant; this often means shifting marketing efforts online. It might not come as a surprise, but the quality of digital marketing efforts has a massive impact on the end results.<\/p>\n

In this article, we\u2019ll look at five common mistakes that businesses should avoid in order to increase their digital marketing results.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tHow To Implement Effective Digital Marketing Funnels\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Each stage is distinctly different and accomplishes something unique in the customer journey. There are numerous theories and models out there, but in essence, your funnel can be broken down into the following stages:
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\n\u2022 Awareness: Top of funnel; cold traffic.
\n\u2022 Consideration and intent: Middle of funnel; warm traffic.
\n\u2022 Decision: Bottom of funnel; conversion.
\n\u2022 Advocacy: Engaging current customer.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tWhy Every Business Needs A Website\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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A business\u2019s online presence, regardless of industry, can have a massive impact on its success. In this day and age, some businesses still don\u2019t realize that a majority of their customers will visit their website before making a purchase.<\/p>\n

Having a strong online presence, particularly a website, can be make or break for generating more revenue. Yes, the quality of your website impacts results, but the purpose of this article to stress the importance of making sure you have a website.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tHow To Evaluate Your User Experience (UX) To Grow Your Business\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Businesses are missing out on leads and revenue because their websites and marketing funnels have major user experience (UX) issues. It is critical to ensure your website and marketing funnels are working effectively to grow your business.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tWhy Creating a Membership Site Can Add Value to Any Business (And How to Do It)\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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You are an expert in your respective domain. You understand the ins and outs of the space you operate in and the pain points in the market. So, why not take that knowledge and repurpose it into a membership site to better engage customers, increase loyalty and generate even more revenue?<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tThe Data-Tracking Basics You Should Have Installed on Your Website\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Start tracking relevant data to make informed decisions on your marketing ROI. This is a big challenge that many marketers face, and the truth is, there is no one-size-fits-all solution. However, if a brand starts collecting data, they will have more data points to work with, and this will help them make more informed decisions. In this article, I\u2019ll cover the basics every business should have installed on their website to start tracking relevant data.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tThe Four Essentials Every Business Needs To Have A Strong Online Presence\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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I often get a lot of questions about the difference between various aspects of a digital marketing strategy, but more recently, I\u2019ve been working with companies that want to understand what should be in their arsenal so they can implement a plan for their online presence.<\/p>\n

Here is a basic example of how a business can use all of tools listed above.<\/p>\n

\u2022 Create a website so that your business has an online presence and can be discovered.<\/p>\n

\u2022 Create regular blog posts that your customers find useful. This will help build your following and brand credibility.<\/p>\n

\u2022 Create a landing page(s) that has a specific offer.<\/p>\n

\u2022 Put proper tracking\/analytics in place and then run ads promoting what is covered in your landing page.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tHow B2B Companies Can Implement A Digital Marketing Strategy That Acquires New Customers\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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There are various tools that can help with lead generation, but consider the approach below and how you could implement it for your business.<\/p>\n

1. Create awesome content (by having a content strategy aligned to your brand).<\/p>\n

2. Cast wide but targeted (personalized) campaigns focused on introducing people to your brand or product by running awareness ads.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tHow To Make Your Company’s Brand Meaningful\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Not understanding your brand can lead to recruiting the wrong people, increased staff turnover, struggles to attract talent and new business, creating generic products and can be a ceiling to growth. It was only when I realized the passion I had for my business, what it stood for and what I wanted others to understand about my company that I realized that a company\u2019s brand is critical to grow and thrive.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tWhy Marketing Is Critical for B2B Businesses\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Along the path, you meet all types of people and develop your network that you can sell your products\/services to. But what happens when your business is ready to scale faster than the potential client base of your network?<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tHow To Ensure Your Website Is Built To Convert Visitors & Why You Should Care\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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In this day and age, most businesses have websites. In fact, customers expect you to have a website if you want to be perceived as credible. The problem is not all businesses build their website with the intention of catering to the end user — this causes massive issues. <\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tWhy All Businesses Need A Basic Content Marketing Strategy And How To Implement One\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Before you do anything, you need to first decide what you\u2019re hoping to accomplish by implementing a content marketing strategy. This will vary for every organization, but could be a combination of things like reaching new customers, engaging existing customers, getting more conversions, or positioning your brand as an industry thought leader. Document and define your objectives so there is no ambiguity and everyone knows what you\u2019re working towards.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tWhat Business Owners Need To Know About Digital Marketing\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Having grown a business from nothing into something, I know better than most the struggles that business owners face and the constant balancing of cash flow to keep the business alive while still being able to grow. Whether you want to do digital marketing yourself or you plan on outsourcing, here are some things to consider for your strategy.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tThe Basics Of Digital Marketing And The Minimum You Should Be Doing\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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Digital Marketing has almost become a necessity for a business to be successful in this day and age. However, for a company who is either new and starting their marketing strategy or for a company who is trying to ramp up its digital marketing efforts, the task can be daunting because of how vast the digital marketing landscape is. In this post, I break down some key components to digital marketing.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tWhat Is SEO And Does It Actually Matter For My Business?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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The basic layperson\u2019s definition of SEO: Doing \u201cstuff\u201d to your website so that it has an increased chance of showing up as the first result when someone searches for information related to your business on search engines like Google.<\/p>\n

There is actually a lot that goes into making sure your website is SEO friendly. Some of it is technical, meaning how the code for the website and content on the website is written\/structured.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\tThe Story of KWK Studio From The Perspective Of The Founder\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
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I\u2019ve been entrepreneurial my entire life. I\u2019ve always just seemed to see things different than most. I\u2019ve also realized that unique ideas you really care about don\u2019t happen very often. And when I say care, I mean to actually take action and do something. My last \u201cbig idea\u201d put me on a 6+ year path of co-founding a fintech company and it wasn\u2019t until recently that I became truly inspired by something else again.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Want To Boost Your Business Today?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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drop us a line and Let's Connect<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tContact Us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Let's Discuss Your Business\u200b<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We’re here to help. Submit your details below and one of our experts will contact you.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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